Adam Judd, Managing Director at Discover IT, will be exploring exactly how so many businesses can fail and struggle to develop a website that can successfully showcase their products and services on a global scale. The potential complications are far more than handling multiple-languages. The presentation will cover:
How to structure your global website, avoiding unnecessary duplication.
How to dynamically change the description of products and services per territory
How to optimize your site for the search engines, so it can easily identify which countries you want to reach and what languages you use for business.
Adam's talk will venture into how his team has learnt and experienced first-hand how making a mistake doesn't mean the end, and how they progressed from that. This is not Adam's first time speaking at a Kentico Connections conference as back in 2012 he was in Prague presenting on "Achieving Integrated E-Commerce with Kentico" and was in Brno, Czech Republic in 2015 presenting a case study on JF Recruiting.
Would you not like to hear first-hand exactly how your website could be inefficient and how it can be turned around to start generating a larger customer base for you?
This is your chance to increase you network and possibly progress in your career, also with a wide variety of speakers and contacts this could be an important turning point in your life.
This year, The Kentico 404 conference is being held in the prestigious Mirage Hotel, in heart of Las Vegas. The conference consists of two tracks business and technology creating a program guaranteed to be of value. This is also a great opportunity to network with brands, agencies, marketers, developers, content editors, managers, team leaders, CMOs, CTOs, directors, as well as business owners. With over 30 sessions across the 3 days you are sure to find something beneficial to you.
As well as all the amazing sessions that will take place, there is also a unique opportunity to see the brand new Kentico 10
in action. With hands on sessions delivered by the Kentico Technical Evangelist, Kentico MVPs, and the Kentico Digital Marketing Consultant, you are sure to gain a lot from their undoubted knowledge and experience.
And with expert speakers from companies such as Digital Clarity Group, UnMarketing, MarketingProfs, and Kentico, this really isn't one to miss.
Should you require it, further information can be found at www.404.digital